Our client was looking for a considered brand strategy that would position his business to high-end homeowners that have experienced catastrophic loss due to mold damage.
TSG provides a high level of precision in handling restoration due to mold and facilitating expert witnesses for litigation. The new brand required communication of sophistication, precision, and trust.
TSG’s owner has been running a similar franchise. There had never been branding for TSG, although he had made attempts in the past to do so. He gave it another shot and went with Victory Brands to create his new branding strategy. Having a new visual language means he can now move forward in growing his business.
TSG now has a logo, visual language, messaging, and a client profile to grow with.